
I always work on personal branding as a part of my thought leadership work, carrying out in-depth interviews of the CEOs, founders and leaders that I work with globally.
This work allows us to create a clear narrative about who they are, what they offer and the added value that they bring to their role, business or sector. It also gives them confidence, presence and a sense of their true worth.
Whilst this works fantastically well for anyone already in the senior role they want, I have found that it is an invaluable tool for those looking to move up, especially those not at the level that they believe they should be at by now.
For this reason, I have recently begun to offer this as a service in its own right. It has been a revelation for those looking to be the kind of leader that head hunters are on the lookout for, as well as those who don’t necessarily need to establish a profile as a thought leader, or aren’t ready to yet.
This personal branding goes over everything from career to date to desired roles and touches on life history, passions, successes, failures and drive. It sits somewhere between coaching, counselling and a kick up the arse.
We go over things that can help you to rethink your career, role and even industry, but always with an eye on making you far more attractive a prospect for employers or clients. It can give you clarity over goals, values and direction of movement. You aren’t the same person who started out on your career, so why stick with the ‘brand you’ you had at 21? Some people come out roaring, some even cry, but everyone finds it unexpectedly revealing.
Your new brand can help open doors that were previously closed. Whether you want to be a CEO or the one who hires and fires CEOs, working in this way is a major way to clear obstacles from your path. It can help you be noticed, help you be chosen and, most of all, make you who you really should be.
It’s a flat-rate service that is eminently affordable as part of your personal or corporate development.
Email me to arrange a short introductory meeting.
