Blog - Page 5 of 15 - THIS IDEA

What exactly is thought leadership?

In the constant battle between cheap SEO-spoofing articles and quality,[…]

Written by Iain Aitch | on January 6, 2022

Dominic Cummings is not a genius, he’s a very naughty boy

Dominic Cummings is one of the least trusted voices in[…]

Written by Iain Aitch | on May 27, 2021

Longing for an answer. Just how long should an SEO article be? Or a headline for that matter.

Search engine optimisation has long been hailed as a mysterious[…]

Written by Iain Aitch | on April 14, 2021

Identity crises

I first set up THIS IDEA to differentiate my copywriting[…]

Written by Iain Aitch | on March 10, 2021

I hate Zoom. Let’s do a Zoom

In lockdown, no one can hear you scream. Especially if[…]

Written by Iain Aitch | on January 19, 2021

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